Blogs tagged under social media

Consumers are all about finding new brands, styles and inspiration through social media. These MAGIC brands have a serious social following, meaning consumers are not only interested in them, but shopping them as well. Check them out here.

MAGIC Brands Leading the Way in Social Media

SOCIAL MEDIA 101 Brought to you by UBM Fashion

Ron Cates, a digital marketing icon, discusses the incredible benefits of utilizing email and social media. Learn important, easy-to-follow strategies that will enhance your store’s name, grow your online audience, and ultimately improve your bottom line. Watch the video here »

It’s no surprise that 96% of fashion brands are on Instagram. With over 300 million active monthly users, it’s an incredible visual platform for showcasing products, telling a story and gaining new customers. And the best brands and retailers know that fashion tradeshows are full of opportunities to get more social media shares, likes, and followers.

Here are 4 unbelievably simple social media tips that can increase your Instagram reach during the show—and after.

1. Search for relevant and recent hashtags.

From developing a brand identity to exciting innovations in marketing, these seminars are sure to help you grow your business and expand your customer base. 

Business advice on how to be a trend forecaster using free social media tools. A summary of trend forecaster and fashion marketing professor Wendy Bendoni's presentation from the February 2015 MAGIC show.


The leading global marketplace introduces MAGIC University, one of the first educational platforms specific to fashion and retail businesses

A comprehensive overview of THE SOURCING COMMUNITY LOUNGE events and community learning programs. 

How fashion brands, retailers and marketers can connect with society’s most technologically proficient group of consumers 

Expand your digital community with these Mobile Apps. Here are seven every successful fashion brand must know!

Your website matters. Here are six components that will attract customers and compel them to make purchases.

We've created "The Ultimate Guide To Pinterest" for fashion, interior, beauty and lifestyle brands in 2015. Want to create a Pinterest strategy that drives community, content and commerce? Well we wrote it for you – for FREE. 

With 225+ million useres, it's time you master your brand's digital presence on Twitter with these five tips!

An exclusive interview with editor-in-chief Lauren Indvik on the future of mobile technology, shopping and e-commerce. The hottest platforms and apps are just coming to market and that means new revenue streams for fashion brands and retailers. 

In an exclusive interview with Dhani Mau of, we discover what it takes to become a successful fashion writer and online journalist covering retail and business in New York City. 

Given Facebook’s ever-evolving nature, many brands do not know how to navigate the platform to continue their success. Here are eight tips from marketing experts on how to leverage your brand on Facebook.